Consensus lets you create personalized product demos from your existing videos, but the demo creation process can be time-consuming, clunky, and quite expensive.

Looking for alternatives to Consensus to create interactive demos that are easy to set up, personalized, and convert prospects?

We researched dozens of interactive demo tools, reviewed verified user reviews on reputable rating websites like G2, and talked to real users to create a comprehensive list of the seven best Consensus alternatives in 2024.

In this article, we break down their features, pricing, pros and cons, and use cases to help you make an educated decision.

Before we begin, let’s go over why some product marketers have been looking to switch from Consensus ⤵️

Why You Might Look For Consensus Alternatives?

Consensus has gained recognition for its ability to create personalized product demos and an extensive range of features, such as:

DemoBoards, which gives your leads a secure, branded, and personalized landing page that immerses them in your product.
Demo analytics helps your team discover critical accounts, understand buying intent signals, and identify buying committees.

Combining existing product videos, images, and PDFs into a digital demo experience for your leads.

However, Consensus’ downsides are driving teams to explore alternative options. If the below resonates, you should consider one of the competitors listed below ⤵️

#1: The Consensus Platform Is Clunky

Verified users of Consensus note that the platform is not user-friendly.

As enterprise software, the tool has too many "bells and whistles," which can be confusing when creating demos.

‘’ The dashboard for recording videos could be more user-friendly. It can sometimes be confusing and unclear how to access and use your videos once they have been recorded.’’ - G2 Review.

Another customer reiterates this problem, claiming that creating dynamic demo videos can sometimes be a bit "tedious" and that a few bugs must be fixed.

‘’Creating dynamic demo videos can be a bit tedious sometimes, and I have gotten some bugs when I try to create a video from the email plug-in that requires a couple of retakes.’’ - G2 Review.

#2: Creating Demo Boards is Too Long

Building demos on Consensus is not as straightforward and quick as some alternatives we’ll review.

A Consensus user feels that building demos requires too many additional steps and that setting everything up is too lengthy.

‘’The additional steps it takes to create a demo board are time-consuming. Being introduced to the Outlook plugin has helped that process tremendously. Hopefully, one day that will be reduced.’’ - G2 Review.

#3: Price Can Sneak Up On You

Consensus’ advanced analytics and personalization features come with a high price tag, which has been off-putting to smaller teams.

The brand does not have public pricing. Insights from Demoboost suggest that Consensus costs $12,000/year minimum, with standard sales teams going up to $25,000 a year.

‘’Having the Sales and Marketing pieces separate - it's quite expensive for this tool, and due to budget constraints, we had to choose one or the other.’’ - G2 Review.

What Are The Best Consensus Alternatives in 2024?

Here are the alternatives that best address the challenges faced by product marketers and sales teams in Consensus:

#1: Arcade

Arcade is the best Consensus alternative for teams that want to create customizable and polished interactive product demos quickly.

Full disclosure: Although Arcade is our tool, we will provide an unbiased perspective on why Arcade is the best Consensus alternative in 2024.

Arcade is interactive demo software that allows you to create product demos and tours across different devices in an easy-to-use platform.

Your team can get started with your first demo in about 6 minutes and personalize the demos to your prospects.

💡 Unlike Consensus, the platform is beginner-friendly. Arcade memorizes each click and action and automatically creates hotspots, making interactive demo building a breeze.

Let’s review the features that make Arcade an ideal Consensus alternative for teams needing a more affordable and user-friendly option for demo building 👇

Feature #2: Visual Polish & Editing

Arcade helps you tell the story of your product and brand the way you want to by providing advanced editing options, such as:

Chapters: Break up your product demo into relevant segments and add context for each, making navigating and going back to features easier.
Choose Your Own Adventure: A branching option that gives your viewers more control over the interactive demo by letting them choose a path.

This path can be based on the following:

1️⃣ Role within the company (e.g., marketing).

2️⃣ Level of product understanding (check out the basic or advanced features).

3️⃣ Specific interests (e.g., product overview or specific features).

Camera Recording: Record a video or audio to add a tailored touch to your product demos. You don’t have to nail the recording all at once, as these are recorded on the step level!

Mobile optimization: The software automatically adjusts and optimizes demos for mobile views when it detects they’re being accessed through mobile. You won’t have to create separate mobile and desktop view demos.
Video editing: Upload video files, and the Desktop app and the Chrome Extension will generate a video that you can trim, speed up, and turn into a static image.
Camera recording – Add a personalized touch to any step in an Arcade. Camera recordings can be added pre- or post-capture.
Pan and Zoom: Arcade helps you to direct your viewer’s focus on the most critical parts of the tour without advanced editing skills.
Synthetic voiceovers: Our tool supports 29 voiceover languages (working on adding more!), enabling teams to include clear and concise explanations at each step of the product tour.

Blurring: Blur parts of an existing interactive demo that you do not want to be seen. That means you can publish iterations without recreating the whole demo from scratch.

Each change you or your team members make in a demo will be automatically updated across all channels.

Your leads and viewers will always have the latest version available, reducing your operational time.

💡 Check out Arcade’s Showcase, where you can see how other brands have created visually polished interactive demos that educate and convert leads.

Feature #2: Advanced Recording & Exporting Options

Arcade has multiple recording options. You can record with their Chrome extension or desktop app or upload existing videos and screenshots as cornerstones for your product tour.

The software then stitches the videos and screenshots into demo steps.

💡 Pro Tip: This method of creating interactive demos is a particularly agile option if you want to make demos for mobile applications or migrate existing demo content after switching from Supademo.

With Arcade’s Chrome extension, teams can:

Edit HTML on multiple pages
Include their camera in recordings
Create interactive demos or take screenshots

The extension automatically records movement, such as scrolling, clicking, and typing. Once the recording is finished, it automatically stitches together the frames into screenshots and videos.

Additionally, Arcade has a Desktop app to record:

Desktop apps.
Terminal apps.
Multiple tabs and screens.

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💡 That means you won’t have to use separate tools for screen recording, screenshots, creating, and editing your interactive demos. You will be able to do it all from Arcade.

When your demos are ready, Arcade supports multi-media and multi-channel exports, such as:

HTML-embedding the demos on your website, landing page, or app.
Social media and email campaigns.
High-quality GIF.
High-quality video.
Sharing links to your demo via any channel.

And to put the cherry on top, Arcade’s demos are mobile-friendly.

The tool’s demos are optimized for mobile phones, meaning they are automatically adjusted to the device they’re viewed on.

Feature #3: Advanced Customization & Personalization

Brands like HackTheBox care about creating interactive demos that fit their brand voice 👇

We believe that personalization is the key to success in today’s competitive market, and that also applies to product demos.

This is why crafting a personalized demo or product tour for each prospect will make your software more memorable.

Your team can quickly create fully customized product demos with Arcade’s custom variables and links.

➡️ Variables are placeholders you can define that turn specific text within your product demo into templates.

At view time, these templates will be replaced with tailored values, such as the prospect’s first name and company name.

Test it out here. 👇

➡️ These interactive demos can be personalized for many viewers with custom links.

You can do that by clicking on “Sharing this Arcade at scale?” in the “Custom Links" tab of the “Share” menu.

The tool will automatically generate a template with dynamic placeholders and lead data.

➡️ Page Morph helps you personalize demos for specific prospects by directly editing the text of the product you’re recording.

💡 You can use Arcade’s Page Morph to:

Remove private viewer data from the screen.
Quickly tailor a demo for a specific customer.
Delete clutter from the screen for a cleaner product demo.

Feature #4: Audience Reveal

Audience Reveal removes the “anonymous” element from engagement data and provides information on which companies are interacting with your Arcades.

You can use Audience Reveal to:

Create outbound sequences for key decision-makers.
Run retargeting campaigns to job titles in your target audience.
Build a specific demo for the company and use custom variables to track viewership.

💡 Pro Tip: Teams can look at sparklines across different time frames to identify trends in viewership.

Pricing

Arcade has a free plan that is ideal for small teams that want to create their first three interactive demos to get a feel for how the platform works.

This freemium plan includes camera recording, synthetic voiceover, and demo chapters.

For unlimited demos and more design, personalization, and sharing options, you can subscribe to one of three paid tiers:

Pro: $32/user/month, unlocking unlimited demos with customization and branding control over your Arcades.
Growth: $42.50/user/month, up to 10 users with unlimited Arcades. This plan is ideal for teams and includes advanced editing, branching, and collaboration.
Enterprise: Custom pricing with a minimum requirement of 10 users, unlocking enterprise-level security, post-capture editing, and analytics dashboards.

Note: You can experience the Growth plan’s advanced editing, branching, and collaboration features on a 14-day free trial. Try it for free and test Arcade’s full capabilities.

How does Arcade compare to Consensus?

The biggest difference between Arcade and Consensus is how easy it is to create interactive demos at scale with Arcade.

With Arcade, you get started with our Chrome extension and create your first product demo in about 6 minutes, while with Consensus, you’d need time and training to use the platform effectively. Additionally, Consensus relies on importing existing assets, which adds other dependencies on content creation.

Additionally, Consensus does not have Arcade’s synthetic voice option, so your team will need to voice each demo.

On the other hand, Consensus, as a more premium option, offers features that Arcade currently does not.

That includes:

Videos in hotspots.
Custom roles.
A Gmail plug-in.

In conclusion, Consensus might be the better option for enterprises that want to equip their pre-sales teams with feature-heavy software to nurture their leads.

In contrast, Arcade is the ideal solution for teams of all sizes looking for easy-to-use and set-up, affordable interactive demo software that can be customized to viewers and reveal the companies they work for.

Pros & Cons of Arcade

✅ Personalized demos that can be customized to your brand and viewers.

✅ Fast to create and publish demos (median deployment is 6 minutes).

✅ Multi-media recording and uploads.

✅ Easy to use in a clean user interface.

✅ Audience Reveal feature that helps you identify which companies are looking at your demos.

✅ Affordable when compared to other alternatives with a generous freemium.

❌ Advanced features are available on more expensive plans only.

❌ The demo builder is not HTML-based.

#2: Navattic

Best for: Creating interactive demos by cloning your tool.

Similar to: Walnut, Reprise.

Navattic is an interactive demo software where you can develop product demos in a no-code environment by cloning your application.

You can showcase the complex from your application by taking screenshots at each step.

Features

Track who views and engages with your demos: Navattic can reveal the companies that watch your demos.
An analytics platform that shows you how your prospects interact with your demos, such as the time spent on each step, CTA clicks, drop-offs, etc.
Deep integrations with tools like Salesforce, Google Analytics, Hubspot, and Zapier.

Who is it for?

Navattic is a good Consensus alternative for teams that want to build demos by cloning their application and integrating it with their existing tool stack.